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Rush Digital

Logo, Pantone palette, website design and an Instagram post for Rush Digital, a London and İstanbul digital agency.

code(RD01)
clientClient — Rush Digital
year2022
disciplinesBrandingWeb
refBehance ↗

Rush Digital is a digital agency working between London and İstanbul. My part in 2022 was the logo and website design. The wordmark is a lowercase "rush" with the "us" picked out in lime, and that "us" comes back as the Instagram avatar and in the "Join us." line. The palette is three Pantone colours: 381C lime, 656C pale grey and Neutral Black C. A ribbed black 3D form with a small sphere sits behind the logo and carries into the "Digital Solutions" hero of the home page, where a lime band lists service keywords. An Instagram-format post follows the same rules.

Rush Digital logo on black: rush with a lime "us" over DIGITAL, a ribbed 3D form, a small sphere, two small squares in a corner.
Plate 01 — Hero
Pantone palette on black: L-shaped swatches of 381C lime and 656C pale grey, a Neutral Black C label and thin white arch lines.
Plate 02 — System
Animated iMac mockup of the Rush Digital home page: a Digital Solutions hero over the ribbed form and a lime band of service keywords.
▸ animatedPlate 03 — Mockup
Instagram post mockup outlined in lime, listing Rush Digital services beside large lime initials; Join us. and a down arrow below.
Plate 04 — Mockup